Service Orientated Architecture
Service orientated architecture (SOA) is the codification of distributed computing into a standardized approach and messaging format. SOA allows organizations to develop a series of services that can expose programming functions and objects through a special type of XML called simple object access protocol (SOAP). Through Web Service Definition Language (WSDL) and Universal Description Discovery and Integration (UDDI), developers can discover what functionality the web service has available (Chen & Tsai, 2009).
Service oriented architecture enables the reuse of software components saving organizations time and costs by increasing efficiency (Welke, Hirschheim, & Schwarz, 2011). Infrastructure efficiency allows companies to quickly make changes and grow their IT portfolio. Componentized systems allow organizations the ability to upgrade single components rather than entire systems (Sarkar, 2009; Welke et al., 2011). Figure 5 shows the software code that makes up a SOAP message.
Berners-Lee et al. (2006) note that the evolution of the World Wide Web is not happening with the addition of more complex algorithms but through the incorporation of physiology and sociology into constructing web pages. Berners-Lee et al. believed understanding why, socially, people used the web is essential to the evolution of the Internet. They also believe that making it easier for developers to collaborate between organizations will enhance the overall web experience. The Web 2.0 movement is a combination of new technologies that are easier to use, encourage collaboration, have easily accessible data, and have a social and psychological aspect making web pages more powerful and socially aware (Anderson, 2007; Paroutis & Saleh, 2009).
Web 2.0 is a movement away from the restrictive explicit environment of SOA into a system where communication to users and between organizations is more freely available (Lin, 2007). Web 2.0 is principally about making interactions seamless and easier for both the developer and user.